by Janis Brett Elspas, Reporting for MommyBlogExpert
On the Los Angeles Times Festival of Books at UCLA
The Consulate General of Israel - Los Angeles, participating for the second straight year, is the only foreign governmental agency among this year's LA Times Festival of Books sponsors. The organization's participating sponsor listing in the Festival of Books supplement that appeared in the April 18, 2010 edition of the L.A. Times states that, "The Consulate works to bring Israel to a variety of public stages through education, creativity, and passion . Israel cares about the community, Israel cares about you, and we are here to show it."
The Consultate booth, located at #328 in Festival Zone C, will feature games and each winner will receive Israeli candy, CDs, t-shirts, books, an iPod, or a free flight to Israel. Hasbara materials and Israel tourism information will also be available. This year, three leading authors from Israel -- Alex Epstein, Assaf Gavron, and Eshkol Nevo -- will take part in various programs over the weekend.
On Sunday Assaf Gavron (pictured at right) who most recently authored the novel Almost Dead, will be on the Festival's panel "Writing The Personal, Writing the Political" with two other authors. The discussion takes place from 10:30 am - 12:30 pm at the Fowler Museum Lenart Auditorium, followed by Gavron's appearance at Booth #328 from 1 pm - 3 pm.

The 2010 Los Angeles Times Festival of Books is where readers can meet their favorite authors. Kids can watch children’s books come alive. And families can enjoy the fun of reading together. The annual Los Angeles Times Festival of Books will be held Saturday & Sunday, April 24-25, at UCLA, 405 Hilgard Avenue, Los Angeles, CA 90024. The family-friendly event is free, but tickets are required for indoor panel and speaker sessions. Directions, full schedule, a map of the event, and more details are available on at the official L.A. Times Festival site at latimesfestivalofbooks.com
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