Tuesday, August 26, 2014

30 Foot Empire State Bldg Toilet Paper Tube Sculpture in NYC Sends Eco Message to Public


Green Living





Dashingly handsome home and design celebrity Carter Oosterhouse, voted People magazine's Sexiest Man on TV and who is set to host the new FYI Network show Rowhouse Showdown this fall, was on hand last week to unveil a three story high replica of the Empire State Building in New York City's Flatiron Plaza in the shadow of the iconic original stucture. This wasn't just any homage to the historic building, though. This famous landmark skyscraper reinvented by the Kimberly-Clark's SCOTT® Brand was completely built of cardboard toilet paper tubes.



The one-of-a-kind structure celebrates the national release of Scott Naturals® Tube-Free bath tissue. This innovative product eliminates the cardboard tube that has been the central fixture of rolled toilet paper for more than 100 years. Thus, Scott Naturals is doing its part to eliminate a portion of the 17 billion toilet paper tubes thrown away each year, which is enough to fill the Empire State Building not once but twice.

Image provided by Kimberly-Clark Scott Naturals 

While the Scott Naturals Tube-Free product has been available in stores since 2010 in limited Northeastern markets, the special event and national release announcement signifies Kimberly-Clark's continued commitment to sustainability initiatives. A downsized version of the paper tube building will be donated to the Children's Museum of Manhattan and the base features artwork from the museum's Junior Staff Internship program.

In keeping with the eco-friendly message theme of the day, Oosterhouse not only made a simple public appearance. The lifestyle expert also shared some simple steps for consumers to make the world greener for us all.



Commit to a Greener Lifestyle, Sign the



About Carter Oosterhouse 
Home and design expert & TV personality Carter Oosterhouse is currently the host of the new show Rowhouse Showdown, and has appeared on Trading Spaces, and other national TV talk shows. He works to provide green-building solutions and design alternatives that conserve energy and reduce environmental waste. Carter encourages consumers to toss the tube, install tankless water heaters (which saves energy & money) and use compact fluorescent bulbs (which use about 75% less energy than traditional incandescent bulbs and last 10-25 times longer). Stay up on the latest on Carter by following him on Twitter and Facebook.


About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and is a global brand represented in more than 175 countries worldwide. Every day, nearly a quarter of the world's population trust K-C brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No.1 or No. 2 share position in more than 80 countries. Keep up with the latest K-C news and learn more about the company's 142-year history of innovation at www.kimberly-clark.com or follow on Facebook and Twitter.


FTC Disclosure: Images in this post provided by Scott Naturals and Carter Oosterhouse. I did not receive any payment or other compensation and all opinions in this post are those of MBE. See complete FTC Disclosure information that appears at the bottom of MommyBlogExpert's main page and at the bottom of every individual post on this blog, including this one.

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